The pen of choice for dollarsandart is Montegrappa, founded as a “Manifattura pennini d’oro e penne stilografiche” (“Manufacturer of gold nibs and fountain pens”) in Bassano del Grappa, Italy.
Originally known as ELMO, benefitted from a pool of local talents, a workforce able to produce finely crafted objects, with style, with panache and with a drive to achieve excellence.
Almost immediately after its birth, the Bassano factory found itself in a key position during the First World War. Its location was fortuitous, for Bassano was a key military position, and it would be marked by key battles toward the end of the conflict. Among the many soldiers who used ELMO pens to write letters home were two celebrated American writers, then acting as war correspondents. Ernest Hemingway and John Dos Passos were both volunteer ambulance drivers at the front. The eloquent and evocative communiqués they sent from the front were recorded with the finely produced writing equipment manufactured in Bassano.
Montegrappa has evolved from a writing instrument company with over a 100 years of heritage to a luxury lifestyle company. Living the Montegrappa Lifestyle has seen some of the most renowned icons give their endorsement to the brand. The Montegrappa Lifestyle is where old-meets-new, street-meets-boardroom, fashion-meets-function – the rules have changed to encourage a new freedom and cross-pollination. Salvador Dalí stands side-by-side with Quincy Jones, Pelé kicks a ball to Ayrton Senna, the tradition harmonises with Hip-Hop.Through the ensuing decades, Montegrappa has produced numerous models, now highly collectible….
Amongst the subjects embodied in Montegrappa writing instruments have been the America’s Cup, the scintillating town of St Moritz, La Fenice Opera House in Venice, Formula One Legend Ayrton Senna and many more. More recently, Montegrappa has established a series of pens that will yield elegant, portable tributes to the highpoints of its first century, the “Icons” models honouring cultural giants Muhammad Ali and Bruce Lee.
Highly desirable pens such as the coveted Dragon have in turn attracted and inspired notable collectors. In 2010, France’s President, Nicolas Sarkozy, join the distinguished gathering of heads-of-state, popes, royalty, actors, musicians, artists, sportsmen, top models, writers and celebrities who have been proud owners of Montegrappa pens during its first century. To name a few, his fellow Montegrappa users include Vladimir Putin, Silvio Berlusconi, His Majesty Sultan Hassanal Bolkiah of Brunei, Antonio Banderas, Al Pacino, Stirling Moss, Zinedine Zidane Paulo Coelho and countless others. Notable amongst the friends of Montegrappa are the great racing driver Jean Alesi and actor, writer and director Sylvester Stallone.
So deep is their affection for the brand that both are now shareholders and board members. Montegrappa was acquired by the Richemont Group, one of the great world leaders in the field of luxury goods, in November 2000. During the period that followed, 2001-2005, the brand operated initially under the aegis of Cartier, eventually being controlled by Montblanc. This brief foray was marked by a period of consolidation, culminating in a fortuitous event: In June 2009, the Aquila family reacquired Montegrappa, effectively – to paraphrase Bob Dylan – “bringing it all back home.”
Heroes & Villains
The Montegrappa DC Comics Heroes & Villains pen collection features four hero pens and four villain pens. The heroes are Batman, Superman, Wonder Woman and Green Lantern. The nemeses of Batman comprise the four villains: The Joker, The Penguin, Catwoman and The Riddler.
Every pen boasts an evocative design, in each hero’s or villain’s signature color scheme. The wide metal clip is engraved in relief with each character’s likeness and the cap is crowned with the hero or villain’s emblem. This collection is produced under license with Warner Bros. Consumer Products, on behalf of DC Entertainment.
Very well timed as Batman is about to meet Superman on the big screen….
Dollar versus Art : Batman ready to take on Superman!
Unknown to Dollarsandart at the time, the Heroes and Villains collection was launched around the similar time that the 3rd Dubai $ Project, Heroes & Villains opened in April 2015 in DIFC.
Here’s the opening night highlights….
Leading to a chance meeting at the Al Noor Gala dinner with the figurehead of the Dubai based Montegrappa team…
With the timing of the CA$H collection fitting in perfectly with brand dollarsandart as the collaboration goes from strength to strength….
Great to be collaborating with the team at Montegrappa for the 2016 Dubai $ Project : Time & Money….