Funny thing this whole disruptive online content thing. I’ve been disruptively chipping away (half rice) since 2006 and the last 24 hours clicked like I never thought possible.
Clicked in mental it’s-meant-to-be terms, not the literal click of a computer button. That’s SOoooooo 2004 – Click here to be disruptive! (Taxi for click bait)
What with the dollarsandart Disruptives collection ticking along rather nicely with private collectors….
Auction houses both in the North and the South of England…..
and requests for presents from people who want to buy their loved ones ‘something different’….
and activity on instagram growing steadily month on month….
Value of art going up bit by bit….
Thanks to some of my collaborations, love or loathe them….
Honoured due to them signing the $1 with me, better still being really disruptive….
Alive or dead…
Admired, feared or otherwise…..
Fact or fiction…
4 ball at 2pm please mate, shotgun start!
It was a no $ brainer to include both Floyd Mayweather…Limited edition #mayweather prints….
And man of the MMA moment, Conor McGregor….
I’d read a bit of match and money hype click-bait on facebook, shared it it and was told to get my facts straight as the article hinted Conor was homeless and barely employed as a plumber. So I took heed trying to make sense of it all, as it seemed right to add Conor McGregror to the Disruptives collection so I top, tailed and posted the article here on linked in and barely 24 hours later…..
108,000 views but 1 that really, really mattered
Some 108,000 views later, 1,707 likes, 140 shares and 90 comments later that wasn’t the highlight. The highlight, as always with these social media activities is quality rather than quantity – was connecting directly with Conors cousin in Ireland.
That one hook, connection, lucky hit, whatever you call it – that was and is the highlight. It’s featured in the comments from the original post but the upshot is, we went the direct message route after Conors cousin was kind enough to correct bits of the article, sharing his own inspirational story with me that led to me signing and sending a dollarsandart catalogue of art to him in Ireland – one for him and one for Conor McGregor who he is with in a few weeks time.
He’s had more than his fair share of ups and down and we’re connected for a reason, time will tell and I’ve a great feeling about something great coming out of this.
As with all these online things it’s not all roses and back slaps but as in life, choose to focus on what matters to you and keep on keeping on! One thing for sure, it’s quality not quantity – something I’m learning more and more.
Chicken in egg / riddle me this – IF the post hadn’t had gone viral WOULD it have reached Conors cousin, I wonder?
There in lies the X-factor, the magic where timing, luck, the will to post whilst others sleep (looking at their feeds n phones) and keep on keeping on. It’s the same in the real world, take The Track, Meydan Golf for example, where a range of originals and prints are showcased….
It only takes one visitor to walk past the right art at the right time and hey presto, it goes to a great home!
Ironic it was posted above my last comment about ‘less is more’ and even stranger that I’d broken most rules on posting given it was posted 8pm on a Monday Bank holiday evening in the uk when, according to most ‘people arent in work and therefore offline’.
Maybe thats the whole point, against the grain of dollar and sand!
Wake up and smell the cornflakes*
*Limited edition screen print
** While flakes and ink lasts.
Gorilla / Guerilla has it’s moment and often can’t be planned but when the planets align and it all comes together it’s….
MAGIC! During such disruptive times…makes up for all the times very few people saw me in their feed and reminds me that 1 or 108,000 clicks, reads or purchases it all helps build the brand, the cause, the legacy and the story.
Thanks for taking the time to read this, it’s great to pop the pause button on from time to time! You can find my original works at The Track Golf, Meydan hotel, Business Bay, Heritage Centre, Emirate Hills and Dubai Investments Park, Dubai, L’escargot and Lots road, London, Prague, Budapest, Sydney and on the wall behind you as you type if you’d like to dig deeper.
If you’d like to get amongst it with creative and change workshops or would like to dig deeper with the work on instagram, at the website dollarsandart don’t hesitate order you limited edition prints here at my virtual corner shop or drop me a line at firstname.lastname@example.org, by pigeon carrier, telegraph, fax, phone, postcard, linked in message, billboard, loudspeaker or through channelling intentions of the highest order on your rich journey of self-actualisation.